The power of the “e “

March 9, 2018

 

The recent sale of eSPORTS.COM for $1,000,000+ reflects the continued strong demand (and prices) for “e” prefixed domain names. Additionally, short domain names that begin with “e” also show strong demand with recent sales of ETH.COM for $2,000,000 and the sale of ETF.COM for $3,500,000 (in a package sale). This trend is likely to continue well into the future. Why?

Many high-profile businesses choose names that start with an "e" because the “e” leads a person to their website. Examples are:

  •             eBay.com

  •             eTrade.com

  •             eSports.com

  •             eFlowers.com

  •             eBet.com

  •             eBags.com

  •             eBates.com

  •             eTravel.com

  •             eLoans.com

  •             eShow.com

  •             ETH.com

  •             ETF.com

 

Additionally, tech giants invest in “e” prefixed domain names for the long haul. Examples are below…

  • eSHOP.COM (Microsoft)

  • eSPORT.COM (Dicks Sporting Goods)

  • eSIGNATURE.COM (Adobe.com)

  • eTOYS.COM (Toys R Us)

  • eWORLD.COM (Apple)

  • eNEWS.COM (Barnes and Noble)

  • eTRADE.COM (invested 1million in ePlay.com in the past)

  • eMOVIES.COM (eOnline.com)

  • eROOM.COM (OpenText)

  • eWEEK.COM (owned by large news site)

These e-prefixed domain names will probably never be available again. When an ultra-short, brandable e-prefixed domain name comes on the market it would be wise for a company to quickly invest in such an appreciating asset.

 

Here are a few actual e-prefixed and ultra-short “e” domain name sales…

eBET.COM                   $1,350,000

eFLOWERS.COM        $1,000,000

eSPORTS.COM            $1,000,000+

ETH.COM                    $2,000,000

ETF.COM*                   $3,500,000 

ePREGNANCY.COM  $2,150,000

eSHOW.COM              $3,000,000

*value of domain name in package sale

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